Local SEO - How and Why to do it

Local SEO – Why to do it – How to do it

  • SEO
  • 23rd February 2018

Why Optimise Locally? Am I not Limiting Myself? Many businesses choose to target nationally as they believe there is a larger audience and a bigger potential for more traffic and more business. However, realistically they don’t have the capacity to carry out work across the country, and they also make ranking for their key terms more difficult. This is where …

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look after your SEO

Look After Your SEO During a Website Redesign

If your business has an online presence, there will inevitably come a time when it is necessary to redesign your website. Maybe you just want to refresh your current look, or your existing site isn’t converting, or you haven’t had a redesign in the last 10 years. Whatever the reason, you need to consider the SEO impact of redesigning your …

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improve your ctr

Encouraging Clicks to Your Website – Improve your CTR

  • SEO
  • 31st January 2018

You’ve managed to get your site ranking well in Google, but you’re still not receiving the traffic you would like. There are a huge number of things that could explain this, but one of those things is how your page appears in Search Results compared to your competitors. This is where reviewing your Click Through Rates (CTR) comes in. Click-through …

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in depth guide to seo 2018

In depth guide to SEO in 2018

  • SEO
  • 16th January 2018

Nothing beats being prepared, especially when it comes to managing your SEO campaigns. By getting on board with the latest trends and integrating the right techniques into your strategies, you can ensure that your website is equipped to deal with everything 2018 has got to throw at it. So where should you begin? In the following SEO guide we will …

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Voice – The future of search

  • SEO
  • 29th November 2017

There’s no denying that times are changing; that the way we search is evolving and advancing in new and exciting directions. In just a few short years, we have progressed from simple 2 two word text searches to more complex 6-10 keyword phrases and searches done by voice. In fact, according to Bing, 25% of their searches are voice searches, …

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Why is SEO Better than PPC?

  • SEO
  • 15th August 2017

SEO (search engine optimisation) and PPC (Pay Per Click) may be considered ‘sisters’ in the online marketing world; however in reality they are always in contention. Part of the problem stems from the way they are used competitively to help improve your rankings and drive traffic to your website. Both have the ability to boost conversions and site visibility; yet …

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SEO for E-commerce in 2016

  • SEO
  • 22nd June 2017

Of all the website types you’ll find on the internet, e-commerce sites easily benefit the most from SEO, as not only can this marketing technique help to direct consumer transactions; implement SEO on your most popular pages and it can help to drive more traffic to your site and boost your profits. Yet like all things, SEO is only as …

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Advantages of White Label SEO

  • SEO
  • 29th April 2017

This is not to be confused with White Hat SEO tactics, although we have to admit it does sound similar. White label SEO essentially happens when a company decides to provide a service they currently don’t have in-house, yet wish to supply the service to their clientele. To overcome this, they make the decision to outsource/lease/sell the service to someone …

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