How to write for a dull niche

Let’s be honest for a moment – not all niches are interesting. In fact, unless you have got a genuine interest in the industry or have an expressed need for one of their services, more often than not you’ll encounter a number of dull niches during your search of the web. Yet just because the topic is dull, doesn’t mean …

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How to create great content

Since the arrival of Panda, having ‘good’ content is no longer good enough. To rank on Google these days you need to keep regularly producing fresh, exceptional content that answers all your audiences’ queries. No longer can you shove keywords into an article and hope for the best. There needs to be a goal to your content. A purpose behind …

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Advantages of white label SEO

  • SEO
  • 29th April 2017

This is not to be confused with White Hat SEO tactics, although we have to admit it does sound similar. White label SEO essentially happens when a company decides to provide a service they currently don’t have in-house, yet wish to supply the service to their clientele. To overcome this, they make the decision to outsource/lease/sell the service to someone …

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Is there an alternative to keyword targeting?

  • News
  • 27th April 2017

Keyword targeting has always caused a lot of discussion, especially since Hummingbird came out back in 2013. With marketers split over whether to ditch the idea of keyword targeting completely, and others campaigning for a balance between the two old-school keyword targeting and new concept targeting – in this article we will review them both so you can judge for …

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